One of the in­sur­ance in­dus­try’s main suc­cess fac­tors – a com­pe­tent work­force

Context31 August 2020

The pronounced technical and practical competence of its workforce considerably enhances the insurance industry’s reputation. Systematic, nationwide basic and advanced trainings make for attractive employment conditions.

Since 2015, the insurance industry has been keeping sn industry register called Cicero. The acronym Cicero stands for “Certified Insurance Competence”. Cicero embodies the private insurers' industry-wide commitment to high-quality advice and lifelong learning.

Often, lateral entrants find their calling in insurance advisory. They need to be thoroughly trained to offer qualified advice. Cicero members need to be qualified Insurance Intermediaries according to the Association of Professional Insurance Education (VBV) or have an equivalent qualification. In addition, they need to follow regular professional development courses. They have to earn 60 professional development credits every two years, a requirement that corresponds to some 3-4 training days per year. Insurance companies ensure both on an individual basis and in cooperation with external suppliers that relevant topics are covered by a comprehensive and up-to-date course offering. Only courses that correspond to a defined quality standard will be taken into account for Cicero.

Commitment to qualified young talent

The insurance industry is committed to the dual Swiss education system; it recruits its own young talent. Actively educational, the insurance industry trains its own future workforce. Its 2,000 apprenticeships are an important contribution to the advancement of the next generation. Representing the working world, the Association for Professional Insurance Education (VBV) assumes responsibility for the insurance sector education together with the federal government and the cantons.

Digitisation requires new skills

Insurance companies are among the high-tech exponents of the tertiary sector. Insurance specialists therefore have to meet high professional standards. Both basic and further training are required to transfer complex professional knowledge. Core and occupational skills have to adapt to continuously changing requirements triggered by ongoing digitisation. New job profiles emerge, new qualifications are needed. For these reasons, the SIA works to promote future-oriented qualifications and closely cooperates with researchers, education provides and its members.